All you have to know in digital marketing & online advertising. CPC/CPM/CPA/CPS/CPL/CPI
CPC – Cost Per Click (每次點擊成本)
CPM – Cost Per Thousands Impression (每萬次曝光成本) CPA – Cost Per Action or Cost Per Acquisition (每次獲得行動成本) CPS – Cost Per Sale (每筆訂單成本) CPL – Cost Per Lead (每位客戶或會員成本) CPI – Cost Per Install (每次安裝成本)